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The loopbacks that came with Covid did wonders for manystreaming services, With most of us stuck inside with our devices and little to do, but the frenzy. But a streaming service was lucky in front:QuiBi, the short streaming platform for mobile devices, is being stopped only six months after launch. October 21, societyannounced the closure In an open letter to parked "employees, investors and partners who believed in whoever and made this activity possible. To learn more about why quiby is being stopped, keep reading, and for a big change to another streaming service, seeNetflix has just removed this key feature.

QuiBi has presented spectacles in five to analyzes ten minutes "chapters" to satisfy US viewers on the road and those who have the duration of attention shorter. However, once Covid struck, consumers have little use for mobile entertainment, instead of buying busy, they had hours filling with frenzy observation, instead of looking for short shape content.

Quibi boastedStarry shows withChrissy Teigen,Joe Jonas,Jennifer Lopez, andReese Witherspoon, Among others. The platform has also been behind#FreeRayShawn, A series on a war veterinarian in Iraq who won two Emmy Awards this season.

In their letter co-founders,Jeffrey Katzenberg (ex-CEO of Dreamworks Animation) andMeg Whitman (Former HP CEO) wrote: "It is with a very heavy heart that we are today announced that we get to the company and seeks to sell its assets of content and technology. Quiby was a big idea and there was no one who wanted to make a success more that we did our failure was not for lack of tried. We have examined and exhausted all the options available for us ".

Who had$ 1.75 billion in risk financing Large companies, including Warnermedia At & T, NBcCaught Comcast, Disney, Viacomcbs, MGM and Sony, according to Yahoo Finance. But even billions are not enough to keep the business afloat.

Some of the whims of whom derived from its big wages to attract the actors. For example,Page SIX report thatQuissi paid Witherspoon $ 6 million To express the documentary of the feminist nature,Queens proud. The company continues cut stars wholesale checks when executing layoffs and salary cuts for employees, paper reports.

In addition, facing a number of EKO's video trials. According toVariety, EKO "alleges that who stole Its patented technique to allow video phone viewers to switch between landscape and portrait mode. Quibi supports that he has created independently technology, called Turnstyle, who is one of his unique outlets. It was a battleQuibi finally wonBut he came at a cost.

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While all these struggles contributed to the fall of quibi, she also seemed condemned from the beginning. Yahoo reports Finance that the application saw 1.7 million free downloads in its first week. But, according to Sensortower data, among those who downloaded the service first for free, only 8 percentOptimated for a paid subscription After only three days.

According to the letter announcing the end of quibi, the company now seeks to sell its assets of content and technology for buyers "who can exploit them at their full potential. »

And for another change of a technological giant, consultApple has just removed this popular phone.