Good Lifestyle

For many of us, the last year has been a period of virtual meetings, zoom birthday parties and one-day tracksaw pants. Our constant comfort time quickly ends, but now that more and more people arefully vaccinated And COVID figures are declining, work in person and socialization is on the way back. This means that the lounge-clothing we grew up is used to being replaced by something a little more restrictive: Shapewear makes a major return and sales are soaring.

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The Washington Post reports that if consumers are largely abandoned Shapewear-Spanx and other underwear designed for thin and smooth your natural curvesSales of the second training are now booming Thanks to the people of all the United States, walking back their homes again as our pre-pandemic levels of normality.

"Normal life comes back slowly and people adventurous in the world, they seek a little hug"Sara Blakely, founder and managing director of Spanx, saidThe Washington Post.

It's not just Spanx who sees a dramatic climb. The outlet also pointed out that the Shapewear Memoi brand has undergone a 30% decrease in sales at the beginning of the pandemic, but now notes that demand increases by about 35% in all categories, by sales administrator and sales. business developmentKaren Cohen. "While more people return to their daily lives, maybe they wear extra baggage and look for more shaping," said CohenThe Washington Post. "When I talk to our national retailers, each one says that Shapewear took place in the last quarter."

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There was a time earlier in the pandemic when it seemed that maybe Shapewear was for good. While the pandemic has allowed people to relax in a unleashed outfit, many have found that they have appreciated the new freedom not to feel obliged to pose spanx.

"Customer demand has generated a significant change in comfort-based products", "Rachelle Hanley, lingerie buyer at Brown Thomas and Arnotts, saidIrish times. "There was onedecline of the second second request and Hosiery due to lack of social outings and events for everyone at the moment. We definitely found a change in demand away from the product that would be worn to work or socialize what would be traditionally worn around the house - we have seen a significant demand for nightwear, gaming clothing and slippers during the last year. "

Earlier this year, the daily beast wondered if Shapewear could "survive in theTraverseur sweatchain era. "" We will take the notion of comfort in clothes with us after-covid, even when we are back and returning to work and socializing again - and Shapewear will have to appreciate this new state of mind "Elizabeth ShobertVice President of the Marketing and Digital Styles Strategy, said at the exit.

While sales of second training are already revenge - and are likely to continue to increase as social vaccinations and obligations, brands will always have to make adjustments after a year of pandemic life. AsThe Washington Post Reports, businesses are now trying to walk on the line between second and comfort clothes, turning the formation in the form of something that you can put at home, instead of something restrictive for special occasions. Who has ever thought "comfort" and "spanx" would be seen in the same sentence?

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