Walmart has just started a legal battle with Kanye West on this

The main boxes of the box and the rapper rise heads in the way.


Kanye West was at the center of countless public quarrels - withTaylor Swift,Duck, andJay Z, Just to name a few. Now, the rapper is in a presentation with possibly his best-known opponent to date: Walmart. The largest retailer of the United States has just filled documents in a court of Arkansas against rapper and his shoes Yeezy and his clothing line. Read it to find out why the Big Box Store is fighting with Kanye and for more than what your favorite celebrities,An employee of Disney World is to evaluate celebrities based on how impressed they are.

Walmart filed an opposition notice for a new Yezy product logo.

kanye west holding sneaker
Brad Barket / Getty Images for a fast business

On April 21, Walmart filed a notice of opposition in the native of Bentonville, Arkansas, against Yeezy LLC based in California. In judicial documents, the Big Box Store said a design of Yezezy logo had filedBrand registration documents Because was too similar to the Big Box Store logo.

Walmart has considerably used a Sunburst logo consisting of six tapered dash brands on its products for years; Yeezy's proposed logo is an eight-point Sunburst with a center as white in the same way, although, unlike Walmart's logo, the Yeezy logo dashes each include three blackheads, rather than a single solid brand. And for the latest celebrity news delivered directly to your inbox,Sign up for our daily newsletter!

Walmart says Yeezy's proposed logo can confuse customers.

proposed yeezy sunburst dot logo next to black solid walmart sunburst logo
Yeezy / Walmart

While the Yeezy products did not enter the Walmart shelves or Kanye Shilled Boods Walmart, Walmart says that the similarities between the Walmart logo and the proposed Yeezy logo are sufficient enough to damage the brand of Big Box Store. Above, the proposed Logo Yeezy can be seen on the left, while the existing Walmart logo is right.

"Because consumers have come to recognize and associate the goods and services of [Walmart] by [Walmart] brand, the use of the applicant's mark by [Yeezy] is likely to cause disappointment. .. In this [Yeezy] MARK Maldescrice the nature or origin of the goods and services offered under the brand [Walmart] will materially change the decision to acquire Yeezy goods and services] because of a Incorrect reflection of the connection to [Walmart] and [Walmart] Mark, "Walmart explained during his deposit of the court.Better life Yeeezy reached a comment about Walmart's opposition notice.

Another next YEEZY collaboration logo has confused fans in the same way.

blue square with the letters YZY inside, mimicking the design of the GAP logo
Yeezy / gap

The opposite Sunburst logo Walmart is not the only choice of Yeezy images that has been a source of confusion at the end. On April 9, Yezezy filed branded documents for a logo that will represent the upcoming collaboration of the brand with GAP. The Mimic's Gap logo of the brand-a blue square with rounded edges with white letters in the signature of the "Gap" -Except brand -except in the case of Yeezy, the Logo reads "Yzy".

When Kanye published for the first time aPhoto of the logo At his twitter in June 2020, rapper's followers were quick to slam his design. "Work in progress logo I hope," wrote a user. "The logo is uneven and triggered ... and terribly conceived. You could not ffiver (sic) that, my guy?" asked another. And for more news about the beloved clothes chain,This iconic clothing company is about to close 100 stores.

This is not the only legal battle of Yeezy's public in recent years.

kanye west wearing a leather suit in front of vanity fair sign
Taylor Hill / Filmagic

Although Walmart is the biggest name for fighting Yezy in court, he is far from the first time Kanye or his brand names have been faced with legal challenges in recent years. In 2019, Kanye and Yezzy Society were continued individually by Japanese Tissus Society Toki Sen-I Co., which claimed the rapper and his fashion home had ordered $ 624,051, only to ignore the bill. . However, in 2020, the tissue companydrop the costume Before the case could go to court, explosion reports. And for more information on the past of Kanye,Kenan Thompson says that this guest "SNL" has distributed "extremely uncomfortable".


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