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Admit it: sometimesMcDonalds Is an excellent go-to when you need a fast and cheap meal at a time. A simple burger and fries can really hit the spot when you need a quick meal.But have you ever noticed that despite McDonald's claim to be fast, cheap fast food, you spend one way or another what you have anticipated? It's because of a few sneaky McDonald ways allows you to spend more. And to be quite honest with you, their tactics to attract more money from consumers are quite brilliant.

In order to decipher these sneaky methods, a consultant wrote a report forBehavioralconmics.com To see how this Fast Food chain uses customer senses - and even a little psychology - to get hungry consumers spending more money. Here are some of the methods he found.

Even before walking in a McDonald's, you probably see some signs for different new "signature" items onthe menu. Obviously, the company wants you to buy them, but it's more about how much they are rather than the way they are new. It gets your brain and your Gulf-thinking about these signature items, which means you will probably confirm (and order) that the menu item when you arrive at the front of the line.

Have you ever noticed how McDonald's prices are discreet? Except on the menu, of course. Some of the signs, and eventactile screens, will hide the amounts. This is known as "reducing psychological pain" so that the customer has a control experience without care without them worrying about the amount of things they will spend as they choose their meal.

When you finally arrive on the menu hanging above McDonald's employees at the cash center, have you ever noticed how these traditional McDonald-Chicken Nuggets menu items, McDoubles - are always smaller on the menu compared to others? This is because these traditional articles occupy only about 15% of the menu, while these signature items (you know, the ones you have seen to go to the store) take more than 30% of the menu space. The same goes for their digital screens too.

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As you will order your meal on aMcDonald Touch ScreenHave you ever noticed how little items will dance and colds while choosing? This is because it uses signals of attention to draw your eyes to these expensive items. Our eyes will detect movement and this will prevent you from these cheaper items and you will again once again, again, by consulting the signature items available on the menu. It's a very smart way, McDonald allows you to spend more.

Say now that you took all McDonald's little tips to get you spending more, and you're just a single meal of chicken nuggets and fries. These items are much cheaper, right? This is because McDonald's has used the anchor price to make you think about how other objects are expensive. And now that you spend less, well, why not spend money on a supplementMilk-shake? It is always cheaper than this signature hamburger, right? You feel good for your purchase because it did not cost you as much as these other more expensive menu items, even if you finally ended up spending more.

Have you noticed howMcDonald's Restaurants becomes a little more favorable? This is because this channel now includes the value of creating a fully satisfactory user experience. McDonald's made the effort to launch new features and restaurant designs to create a pleasant dining room experience for guests, allowing them to return to this clean and beautiful McDonald position. For more news of fast food, make sureSubscribe to our newsletter.

It is a principle used in many fast food restaurants, but McDonald knows how to do it really well. When you order from the clerk at checkout, they will give you a receipt with a number on it and send you an area of "support" right next to the discovery. The constant movement and the separation of the order experience is called "chunking" to make you think that your time waiting for your meal to actually shorter. You have probably experienced this "fast" service model in other popular channels such as Starbucks and Dunkin '.