This beloved beauty brand closes stores at the national level

More than 400 jobs are at risk because the company changes to focus on digital sales.


The coronavirus devastated all aspects of life because it started hitting the hard of March. And although it may not be compared to the lost life and the tolls of health, the pandemic has also wreak havoc on the companies we have enjoyed for decades or even centuries. Now, after 111 years of activity, the beloved beauty brand L'Oréal has announced the closing of several stores from the company. According to a Bloomberg report, the French societyThe luxury division in the United States will be a restructuring To develop its digital business activities while moving away from the brick and mortar model.

"The luxury consumer behavior in the United States has fundamentally evolved and L'Oréal-USA evolving its activities to meet these new expectations and consumer preferences," said the company in a statement.

loreal makeup display
Shutterstock / Ty Lim

While L'Oréal has not yet announced the number of stores that will be affected by this Decision, up to 400 jobs in the US luxury division can be affected, although some may be able to transfer to Other roles within society.

This is not the first hint of problems for society in the middle of the pandemic. In August, the company initiate reported that many Assign employees were vocal to theirobjections concerning their return to work in person specificallydifficult areas, including New York and California.

L'Oréal is not the only company to deal with aSeismic offset with Covid Courtesy, Nevertheless. Continue to discover which other companies make difficult decisions in the light of the pandemic. And for more store closures,This beloved store of your childhood closes 200 pitches.

1
Jcpenney

Fort Collins, Colorado, USA - July 19, 2013: The J.C. Penney location in Fort Collins. Founded in 1902, J.C. Penney is a chain of department stores with over 1,100 locations.
exit

The Grand Store JCpenney filed for bankruptcy in May, announcing that it would beThe closure of 144 of its stores across the United States. While the brand seemed to have originally found a way out of the bankruptcy process, with Simon Property Group and Brookfield Property Partners and Brookfield Property Partners operators to purchase the company's retail operations and the company's debt, some of the lenders of the company. The company is currently containing the division of assets. sales. And for more changing gears,This 200-year-old shoe business could disappear.

2
Lord & Taylor

Lord and Taylor store with closing sale sign
Refuge

Lord & Taylor announced in August that the department store would deposit for the bankruptcy of Chapter 11 andShut down. "We believe that it is prudent to simultaneously put the rest of the stores in the liquidation to maximize the value of the stocks for the domain while pursuing options for the marks of society," saidEd Kremer, responsible for the chief restructuring of the Company, in a declaration.

3
Pier 1

Strip Mall Pier 1
Refuge

Home Goods Store Pier 1 announced its bankruptcy deposit in May and the company quickly unfolded to close its retail activities. Many brand stores have already shocked for good and others are on the right end of October. And for more purchases delivered in your inbox,Sign up for our daily newsletter.

4
Stein Mart

A Stein Mart location in Rochester Hills, Michigan. Stein Mart is a chain of department stores in the US.
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Discount Department Store Stein Mart lost no time to dismantle his retail activities as a result of a bankruptcy deposit of August. In September, the real estate partners A & G of Brokerage had alreadylisted all 280 shoe showers For rent. And for more information on shops that close near you,This beloved house shop closes more than half of its locations.

5
Regal cinemas

regal movie theater with sign indicating closure amid coronavirus
Shutterstock / David Philogene

Movie cinema cinema announced in early October that it would beShochinging all its theaters in the United States and U.K., with 536 state theaters and 127 cinemas across the pond closing their doors. The decision was made as a result of the announcement that the last payment of the James Bond Franchise would be delayed for one year. "When the obligation decision has arrived, a decision that followed many delays from other films, we had to change the direction,cinemas and wait for a situation where studios will be able to present a solid liberation schedule, "CEO of CineworldGREIDING MOOKY said the deadline.


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Tags: News / Shopping
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