McDonald's can add more than these meals to his menu
After success, the brand saw in the fall, we think it is very likely that the trend will continue in 2021.
DevotedMcDonalds Fans will always be linked to their favorite order. But for those who are adventurous and anticipateNew drops menuYou may have just a chance. We predict thatMcDonalds will offer somespecial Limited time offers in the new year - and that's all because of how special promotion has made this year.
In September 2020, the beloved chain introducedThe Travis Scott meal, which is the order of signature of the rapper: a quarter of a book with cheese, bacon and lettuce, medium fries, a barbecue sauce to soak and a sprite-all for only $ 6. The promotion began on September 8 and should last until October 4th. However, the collaboration was so popular that the chain quickly lived aburger shortage. No later than September 22, McDonald had to pivot to offer only the popular mealvia the application In an attempt to preserve its supply of burger. (In touch:McDonald's makes these 8 major upgrades.)
While a lack of winning in the supply chain is not ideal, an increase in foot traffic certainly did not hurt the brand - especially taking into account many rapid catering chains from theSoak sales brought by the spring lock. Not to mention the partnershipreally SCOTT profit, that McDonald's Vice President of American Marketing describes as a "cultural icon". According toStrong, the rapper estimated$ 20 million on its collaboration with the Burger chain.
"Forbes estimates that Scott has earned at least $ 5 million from the traditional share of the agreement and $ 15 million in merchandise sales", reports the company's website.
In this spirit, it would not surprise us if other music artists of big names (or celebrities of similar) would make a similar partnership with the mark in 2021. In October, J Balvin temporarilyhis own meal At McDonald's: a Big Mac, medium fries with Ketchup and a Oreo McFlurry. However, it was not as big as a success that Scott.
Ultimately, the brand has deployed two signature meals in 2020 for the first time since 1992, when it collaborated with Michael Jordan. Who said McDonald's will not pursue this trend in the new year?
For more, be sure to check these7 Celeb-endossed fast food dishes that led crazy fans.
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