The man behind McDonald's was not even a McDonald
This is how Ray Kroc has changed the way America eats forever.
It can surprise you to know that the man behind theMcDonalds Global Empire was not even named McDonald. In fact, the king of golden arches, Ray Kroc, was not even at the restaurant or food originally. And yet, Kroc has managed to change the two industries forever.
But it was not an easy road for Kroc, which found success relatively late in life. As it is famousnoted: "I was a success overnight, but 30 years old is a long and long night." Here's how this long-standing seller formulated a global phenomenon of McDonald.
Who was exactly Ray Kroc?
Raymond Albert Kroc is born from Czech immigrant parents in Oak Park, Illinois, in 1902. At 15, helied about his age In order to join the body of the Red Cross. During the First World War, if the war ended before Kroc finished his training in Connecticut, he met another future Mogul, who was also a cadet:Walt Disney.
After that, Kroc returned to Chicago, where he walked into real estate and had a STIF as a jazz pianist. Finally, he became a seller for the Lily-Tulip Cup company. In the late 1930s, Kroc stored a potential customer named Earr Prince Sr. who made Milkshake mixers and questioned his cutting needs. This fateful call would change Kroc's life forever.
It turned out, Prince would need many cups. He had created a machine capable of mixing five milkshakes simultaneously. It was called theMultimixer. Impressed by the product, Kroc decided to enter the action and early 1940s, he received exclusive rights to sell the multiple nation.
The milkshakes brought Ray Kroc to the McDonald Court.
When the McDonald brothers, Mauritius (Aka Mac) and Richard, have implemented eight multiple multi-mixers for their restaurant in San Bernardino, California, Restaurant (McDonald's) in 1954, Kroc once again followed. He decided toCheck it for itself. "I had to see what type of operation did 40 [milkshakes] at a time," he saysThe New York Times.
Upon his arrival at the restaurant of San Bernardino, Kroc was so impressed by the streamlined efficiency of McDonald - and the quality of the food - that he became determined to enter the company himself.
The Foundation of McDonald's's as we know, she was officially born and begins to resume.
Fortunately for Kroc, who was 52 at the time, McDonalds were looking for a license agent. He persuaded them that he was the man for work. In 1955, Kroc founded McDonald's System, Inc. and opened hisFirst franchise of McDonald In the plains, Illinois, April 15 of the same year. After opening two other stores in 1955 in California, McDonald'sRaw sales amounted to $ 235,000. Once adjusted for inflation, $ 2.2 million compared to current standards.
Kroc continued to develop McDonald's, selling franchises provided the owners manage their restaurants themselves, rather than act as investors. In 1961, there were 230 McDonald Franchises in the United States, an increase of 2,000% in six years.
The true Burger King.
In 1961, Kroc bought theThe whole company of McDonald McDonald brothers for the equivalent of $ 2.7 million. Sales, for their part, had reached $ 37 million.
Kroc immediately appointed President and adopted a Bulldog Management Approach, emphasizing certain quality standards, notice managers and franchisees, and to pay millions of people in advertising and research.
It was also the brain behind the employee training program possibly calledHamburger UniversityHe began in 1961 in the basement of Elk Grove village, McDonald's in Illinois.
Beyond golden arches.
Kroc continued to work in McDonald's until his death in 1984, at that time he had been senior president of the company for seven years. But Kroc was more than the man behind McDonald's.
He bought the main baseball team of the League of San Diego Padres in 1974 and his biographyGrinding: McDonald's Manufacturing was released to a lot of fanfare in 1977. At death, it was worth about $ 500 million. Not bad for a former seller of the cut, huh?
Recently, Ray Kroc's life has become Hollywood Fodder, thanks to the 2017 biopicThe founder. The film played Michael Keaton as Kroc, and also introduced Linda Cardellini, Laura last and Nick Offerman. The founder Concentrated on the increasing tension between Kroc and the McDonald brothers in the late 1950s and do not exactly paint the most friendly photo of Kroc.
Like it or hate it, Ray Kroc-man behind McDonald's's as we know - undeniably, America's eating habits forever.
