Chipotle adds this to its menu for the first time
The very first philanthropic collaboration of the chain includes a superstar singer.
FollowingMcDonald's steps,Chipotle announced a new celebrity partnership - and adding a limited time menu item. The collaboration marks the first of its kind for the Fast Food chain.
Superstar Singer Shawn Mendes gets her own Burrito bowl, which is now available to order on the website and the application of the chain. The $ 12.20 bowl "Shawn Mendes Bowl" is the launch recentlyCilantro-lime cabbage rice (Alternative to low carbohydrate grains), as well as chicken, black beans, salsa chili-corn roasted, Roman and Guacamole. (In touch:Grocery shortages to wait in 2021, according to experts.)
The partnership marks the first philanthropic menu element of the chain: $ 1 of each "Shawn Mendes bowl" sold will go toShawn Mendes Foundation, the charity of the singer supports young leaders leading positive changes. In particular, it will finance wonderful subsidies, which will be awarded in the coming weeks to young activists in the sustainable development space.
Sustainability is a cause that Chipotle has defended in recent years. The chain has added a durability impact tracker feature called Real Foodprint on its website and its application last year, where customers can learn the impact of their chipotle orders on the environment and the well- to be animals.
"We are delighted to collaborate with Shawn Mendes and to use the power of our true food to support the next major innovations of sustainability," said Chris Brandt, Director of Chief MarketingPress release. "In collaboration with the Shawn team and our passionate fans, we continue to continue our mission to cultivate a better world."
The singer has expressed similar feelings around the priority of sustainability. "It's important for me to collaborate with a company that values sustainability - I am delighted to participate in Chipotle and appreciate their support for my founding and my young Changemakers who lead the burden in these critical efforts," said Mendes .
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