This main national fast food chain breaks down customers, data data
You will be surprised by which American institution falls late because of its lack of healthy options.
Fast restore can never come out of style. It's great for convenience and affordability and channels often update their menu selections to include more.healthy meal and snacks to use consumers. For example, there may be additions toAlternatives of meat To accommodate the recent uprising in plant-based consumption.
However, while fast food companies likeMcDonalds Continue to do better and more financially, some channels do not make the most of current trends and are late, as stated in data 2021 describing which chains seem more or less popular among consumers.
And while several quick restoration marks earn or lose the call of customers up 2021, there is one that stands out as being substantially less popular as a fast and major restoration chain.
And the main rapid national channel that falls out of favor is ...
Burger King
Unfortunately,Burger King did not respond to his marks or find a success like Wendy's or McDonald's, according to2021 Data on the value of fast restore marks Statista.com. "Burger King was the second largest fast food chain in the United States for sale, and now, Wendy's shot in front of BK", according toLyssie Lakatos, RDN, CDN, CFT, a dietician andEat this, not that! Medical expert.
That's really about what Burger King did not do what is the problem. "According toStatista, 39% of Americans are looking for healthy options in fast food restaurants and Burger King do not seem to know how to answer this population at all, "she says.
Related:Burger King employees receive overwhelming support on social media after a controversial move
They made a weak attempt by bringing the hamburger without meat, theBurgerbut with poor marketing, combined with most people think of burger king as just having hamburgers and nothing else (as his name suggests), he has decreased in popularity compared to other great Brands.
"In addition, they do not have more options based on plants or healthy," says Lakatos. By not stimulating the demand for this market with other options, their sales fell and continue to stay down.
"And with many of their hamburgers containing a day of fat and sodium in a hamburger, as well as more than half a day of calories (and it is before adding a soda!), It's an extinct For people who would do it like healthier options, "says Lakatos. In fact, here is the# 1 worst burger, you should never order at Burger King.
By comparing,Chick-aThe net worth of the latter continues to rise andThe US Customer Satisfaction Index 2020-21 The restaurant survey ranked Chick-A as the top chain of the seventh consecutive year.
"They focus on clients' demands for health improvements and were one of the first fast food restaurants to offer gluten-free, grilled chicken nuggets and use only antibiotic-free chicken," says Lakatos. Many other channels have done a good job with healthy menu items that are also on the trend.
"More than two-thirds of Americans are overweight or obese, and people want it to change, so they seek healthier options and avoiding known places for high fat, high sodium and fat options," says .
"More people who hold away fromFast food restaurants unhealthy and choose fast food restaurants with healthier options, better for anyone who wants to improve their health because more restaurants will increase and start responding to those who also want those who also want healthy alternatives. , explains Lakatos. So perhaps a King hamburger should consider walking!
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