The metro aggressively defends its tuna with a new movement

The chain works hard to ensure customers that its tuna is a premium product.


Subway of the sandwich chain recently announced theThe largest update of the menu in the history of the brand. Sandwiches with individual ingredients such as Turkey and Bacon-America's largest fast food chain appears to be turned around its brand. But in addition to providing customers, the new menu would be an improvement in quality, the chain has also used the possibility of violently defending one of its most problematic ingredients: tuna.

"Although many metro-base protein choices have been improved as part of the fresh cooling eating, an ingredient that does not need an upgrade is the high quality and high quality metro", said the company in a press release. "Sousal Sources Tuna of the leading providers of global food products that have a reputation to work diligently with food safety and quality experts and suppliers to ensure consistent and high quality products at each stage of the chain. 'Supply. The 100% savage tuna remains a preferred fan among sub-lovers. "

RELATED:Metro tuna is probably a by-product of the mounting chain, says Expert

The metro has doubled on this message with a new website to "state the facts and help clarify the misunderstandings" on the ingredient. The newly launchedSubwaytunafacts.com, which is accessible from the main chain website, cropped after a recent controversy on the contents of tuna served in their submarines.

The continuation of the customer of last year alleging the tuna of the chain does not contain any tuna eliminated a media frenzy around the chain that already fights a negative press on hisTreatment of franchisees. In June, theNew York Times awardedIndependent survey on the issue. The publication sent metro tuna samples for laboratory tests and the results could not confirm or refuse the claim for the initial trial. The test revealed only "no amplifiable tuna DNA" in the sample, but an expert reported to the publication the reason for this could be that the fish is simply too transformed to increase any DNA in laboratory tests.

Sean Wittenberg, co-founder of the seafood companySafe capture, RecountEat this, not that! thisThe metro is likely to use 100% by-product of twice thief tuna Called the "Flocon", AKA The cheap fillings that stand out from the fish lanyard in the production mounting chain.

"What I think the metro is doing is that they use 100% of the lines of the lines of a very large factory, which is the cheapest by-product, to reduce costs", did he declare. "And they probably do it various species of seafood - with all that is on the line - but I bet that the main species you see there are skijack, Tongol and Bonito."

However, the new website tries to dispel these theories. "FDA-regulated metro importers use only 100% wild-based tuna around, twice cleaned, Lisjack Tuna Readins," says the site. "The meat and flake recovered are strictly prohibited by our standards."

In addition, the website identifies metro tuna importers - something that society refused to reveal earlier - asBrands Jana and Rema Foods. It displays several quality control certifications for the product and provides comments on the current pursuit.

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