5 reasons why Amazon buys whole food changes everything

Both megabrands will combine - here's what it means for you.


In its largest acquisition, Amazon will buy entire foods for a total transaction of $ 13.7 billion. Pocket changes a lot? This agreement marks the beginning of a time when the electronic commerce giant grows to enter the world of brick and mortar death, marking its next stage related to the grocery store after announcing its intention to launchAmazon, a grocery store without free box. So, what does it mean exactly for entire whole food frequenter?

1

It will revolutionize the way you shop

woman at supermarket
Refuge

As national grocery stores are trying to monitor increasing demands, such as the convenience of the store, competitive prices and awesome customer service, whole foods can end up offering new ways to make purchases. Think: ordering in one click and access to the entire WF store of your iDevice or even the delivery of drones (hello, future!). Maybe whole foods even adapt the technology without Amazon Go checkout? The options are endless, but one thing is almost certain: whole foods are about to become bigger and better.

2

Best customer service for all?

high five
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For some time, the biological food market giant has been criticized by Jana Partners Hedge Fund and the money management company Neuberger Berman for his poor performance, whom they thought they were resolved if WF would merge with another grocery store. And it looks like time has officially come. With the strong ethics centered on Amazon customer service, whole foods can potentially reach a new level of catering to national customers. Perhaps this may start offering free samples, such as Trader Joe? We can not wait.

3

This can help eradicate food deserts

junk food

Food deserts are exactly what they look like: parts of the country that lack food suppliers, forcing hungry citizens to rely on some of these150 The worst food packed in America. While food deserts are generally limited to rural or impoverished areas, Amazon's integers of usage can lead to serious expansion - which means that the production cities of products to be produced can finally have access to wild salmon and Chickpeas.

4

He can kill competitors

costco

Do the crystal balls predict that Amazon will continue its trend towards monopolization by victimizing the food industry? "In our opinion, Amazon is likely to cultivate slightly faster than Walmart ... and significantly faster than Costco," said Nomura Instinet Anthony dicketing in a note, as indicated byNbc.

5

More natural foods

produce
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This is not the first time that Amazon has decided to expand its natural food activities (think: its grocery delivery service, Amazonfreh). So, what does it mean for a new exciting Amazon business? "This partnership has an opportunity to maximize the value of the shareholders of the entire food market, while extending our mission and to bring the highest quality, experience, convenience and innovation to our customers, the CEO of the All foods, John Mackey, said in a statement.


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