Anthony Davis debut of new fries chips

This is the first collaboration of this kind.


FromMonday, January 20, You can buy a chip bag with the Los Angeles Superstar Lakers Anthony Davis on the front of it.

The NBA of six times, the NBA All-Star reserves only power movements for basketball field. Davis has just announced his last project, a case of approval with flywheels called The Chip Deal. The agreement includes co-creation of a customPotato chips Flavor, a collaboration No other athlete has started with before.

Now, if you will launch a signature flavor, it must be innovative and original. Davis seems to have checked both boxes with a rather daring combination: lime and jalapeño.

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"The transaction of the chip transcends the concept of traditional transactions of the athlete: twinning of Anthony Davis's commitment to the impact beyond the courtyard and bring fans something unprecedented by a brand potato chip ","noted Sadira Furlow of Frito-Laïc. "With the launch of Lime Vuffles and Jalapeño, we have translated the energy and originality of Davis into an incredible potato chip flavor that is undoubtedly one of the most innovative flavors in the history of Flying. "

So, what is the inspiration behind Anthony Davis's new chip flavor? The tanginsse of the lime with the heat of the spicy Jalapeño pepper excites the taste buds, similar to the way the basketball player buys a arena full of fans while he brings the heat on the court.

Such a new type of partnership comes the need for epic packaging, which is why flying unveils not only one or even two designs, but three to match the Davis jersey number. As mentioned above, chips will be available next Monday in some retailers, but it will not be before Monday following (February 3, 2020) When the Zesty snack is widely available for all.


Categories: Groceries
Tags: Chips / News / Snacks
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