There is a shortage of these popular drinks

Adequate demand for these products during the pandemic has provoked a new shortage in the food industry.


The request forcanned drinks remains high throughout the pandemic while people are missing from ordering a sparkling glass ofCoke or glossyBeer On Tap on restaurants and bars. While having the opportunity to buy these drinks in the packages of the grocery satisfies that the demand for envy, this causes a more important problem:The industry is on the point of a bobbin shortage.

In March, whenRestaurants and bars Initially stopped, consumersflocked to the grocery store To pick up a six or 12 pack of their favoritesoda, beers and hard selectors - all are usually packed in aluminum cans. According toThe Wall Street newspaperSpecifying manufacturers that aluminum boxes become more and more popular as glass and plastic options as they are lighter, more robust and more likely to be recycled. In 2019,Greenbiz Reported that the recycling rate of aluminum cans is nearly 50% in the United States - the highest recycling rate of any beverage container, which means that it is more durable to produce.

Yet, with so many buyers regularly buying canned drinks, even large companies find it difficult to find the resources needed to produce enough cans to meet the demand. Molson Coors Beverage Co. (owner ofLite Miller) Attributes losing some of its market share last month to suspend the production of various canned beers, namely 12 ounce hearts.

"Each company that does anything in the 12 ounces may have been challenged to a certain extent by the global scarcity can"WSJCité General Manager Gavin Hattersley saying on an investor call. (In touch:We tasted the 6-strokes, and it was the best.)

Even Coca-Cola Co.d says specific products such as Cherry Coca Coca Zero, Minute Maid Sugar Lemonade and PIBB Extra, Maydisappear grocery stores In the coming weeks, the company is obliged to work with limited supplies. In fact, the decision to reduce the production of less popular items is a recurring theme among many manufacturers during the pandemic.

Large companies, such as the Oréos manufacturer, MONDELEZ-HEREARCHIZED TO Make more of their products that are always research on those who have aMore basic niche fan And do not grind as much sales.

So what is the demand for canned drinks? The IRI research company found that retail aluminum beverage sales may have jumped 24% by volume in March and have not stopped increasing since.

"From now until the end of the year, and on almost every market where we produce, cans will be short," Timothy Donahue, CROWN Holdings Inc. CEO, a large Can manufacturer in the United States, said theWSJ. "We do not have the capacity to build months in a shorter period."

It seems better accompanied by the cans you have! For more, discover20 intelligent recipes that use a bobbin of coke.


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