My best life: Brunello Cucinelli's favorite escapades, indulgences and inspirations

The ultra-luxury Italian designer is motivated by tradition.


Not too long ago, two companies treated investors wishing to initial public offers: Facebook andBrunelloCucinelli. Ask forThe shareholders today they do most, and they can choose the one who quietly raises your status rather than the one who updates it constantly.The secret ofBrunello The success of Cucinelli has always been its commitment to the traditions of the old world. Even its chosen seat, the medieval village of Soloméo in Central Italy, is an idyllic place where salaries are just and lunch breaks are long. It is better to keep the 64-year-old designer near the colors of the Umbrian countryside that inspired it. Here, the Maestro who prefers to quote Socrates instead of stock prices reveals the things that inspire his life.

1
His favorite book

Meditations Marcus Aurelius Brunello Cucinelli
Commons Wikimedia

Meditations,throughMarcus Aurelius

2
His preferred escape

Italian countryside, Brunello Cucinelli
Refuge

"I'm lucky to live in a place where most people would like to escape. Solomé is a small medieval village where the air is fresh and the only sounds you hear are of nature. It's an ideal place For a man like me, who needs to spend time alone and meditate. "

3
Its indispensable article

cashmere scarf, brunello cucinelli

"My most preferred and the oldest cashmere scarf is the sweetest and most practical article I wear with me on all my trips. I use it on a plane like a blanket, and my wife uses it on Summer nights Chilly. "

4
His style icons

Marcello Mastroianni, Brunello Cucinelli
Commons Wikimedia

"Fiat ownerGianni Agnelli,John F. Kennedy Jr.And star of the Italian movieMarcello Mastroianni (Photo). "

5
His favorite dish

bread and olive oil, Brunello Cucinelli

"Fresh bread with olive oil is something that I simply can not live without. Nothing tastes as special as well as these two simple dishes twinned together."

6
Its favorite design

Carlo Scarpa, sculpture, waterfront, Brunello Cucinelli

"An architect I really like isCarlo Scarpa. I like its elegant interventions of new techniques in historical contexts, its innovative use of materials and increased attention to detail. "

7
His favorite art

italy, sculpture garden, Stefano Giannoni, Brunello Cucinelli

"There is a young Carrara sculptor, Tuscany, by the name ofStefano Giannoni. He works on beautiful pieces for my personal collection and our theater. "

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