This beloved 90 stores is back from the dead
Fourteen years after the bankruptcy deposit, the iconic music chain found a new life online.
Since the first opening at the back of a sacramento pharmacy in 1960, Tower Records has managed to make the impossible - create a chain card store that has maintained the cool credibility of local independent shops found in the neighborhoods of most the United States. He called on the aficionados of judgment, the Rock stars and the fans of casual traditional music, an exploit no other chain dealer seems to have accomplished, at least not on the music market. That's why people were so annoyed whenTour files deposited for bankruptcy In 2006, announced that he would close all of his 200 sites in 15 countries, but a shop stays open in Tokyo, Japan. However, according to the declaration of the deadline, Tower Records isofficially back as an online store, Raise many unique features you liked to love the red and yellow emblematic brand.
Read to discover more details on the online lineRecentration of the discs of the towerand for some recent news on another online retailer, checkIf you have purchased this from Amazon, stop it immediately.
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1 The recovery was delayed by Covid.
Tower gave allusion back for about a year leading to theOfficial recovery This was planned to take place in Austin, Texas, south of the Southwest Festival (SXSW) in March 2020,Rolling stone reported. The festival was of course canceled because ofThe Pandemic of Covid-19But the digital launch was finally launched on November 13th. And for tips on how to be smart when buying products online, checkThe best way to save money during its online purchases, according to experts.
2 Live performances will continue in the new format.
In addition to its various selection available in multiple formats, tape cassettes with Vinyl Records-Tower, the recordings made a name for itself by hosting amazing in-store performances. If it was amajor act Throughout the city tour or the next big local band that was about to get out of the underground stage, customers could count on quality, frequent and free performance in most places. And although it is not quite the same, the reported deadline that live performance will be available to monitor the company's website. And for the concerts, a certain generation wanted to see if bad, check13 great concerts every 90s were dying to see.
3 A digital version of Tower's original magazine has also been resurrected.
Of the towerImpulse! The magazine has also returned as part of the recovery. Once available as printed publication,Impulse! Was a favorite customer and preferred artists' interviews, music news and a first look at future versions. All that is back inThe digital reincarnation of the magazine. And for more detail news delivered to your inbox,Sign up for our daily newsletter.
4 The customer's response has been positive.
According to Tower Records CEODanny ZeijdelThe return of the chain has been a success so far and the fans' comments have been great. "Many people are so happy to take pictures when they get an order from Tower Records, publishing it on Instagram," Zeijdel said at the deadline. And if you are a music lover, you will be shocked to learn the17 striking popular musicians hate playing live.
