Good Lifestyle

If you like free food, you will love whatJack in the box lasted this weekend. From Friday, August 26 to Sunday, August 29, the chain will generate a generous amount of points through its loyalty points - points that can be a free meal right away.

The channel will assign new and existing customers with40 free loyalty points Through their application in a major push to attract more members. This amount of points can be immediately redeemed for aJumbo Jack Hamburger or an order ofCurly fries. In addition, new members will get 25% discount on their first integrated purchase while all members enrolled in the loyalty program receive a point for every dollar spent.

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Fast food chains lead customers to their mobile applications viaNew loyalty programs-Jack in the box launched its program in the spring, hoping to retain business through repeated sales and keep customers away from other channels. Such platforms also provide companies with a targeted marketing path, according toRestaurant Business, which can increase the amount of customers customers by purchase.

Founded in 1951 in San Diego, Calif., Jack in the box now ranks like the 20th largest fast food chain in the United States by sales volume, according toRestaurant Business. The channel currently operates a little less than 230 locations in the United States (it also works in Guam), but according toQSR magazine, plans an aggressive expansion. The objective is to spread beyond its current range of 21 states at a presence in the 50 states and 6,000 restaurants in the coming years.

This planned expansion will eventually expand the chain of the Northeast market as well as the deep south and Florida, where Jack in the box currently has a minimum presence.

For more, discover:

• Jack in the box says he "discontinue" his most popular hamburger
• McDonald's major, the new customer client moves throughout the country
• The Second Burger Chain of America to open 700 new locations

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