This Mexican channel plans to open 200 locations this year
And most of them have their new modernized driving service.
At the exit of a fourth quarter success in terms of sales, fast casual chainChipotle announced a major expansion for 2021.
The company has just released theirfourth quarter, profit figures, Which show a growth in sales of more than 11%, with comparable sales sales up nearly 6% of October at the end of the year. Digital sales increased by 177% and accounted for half about all transactions. With such an end-of-year performance in the mirror, Chipotle seems to be certain that they understood their secret weapon in case of pandemic: the chipotlanes. (In touch:McDonald's makes these 8 major upgrades.)
TheModernized flying pathways Oriented towards forward order transactions were an important factor in the growth of the chain, said the CEO Brian Niccol on the call of this week of winnings. Chipotle already started expanding their new locations with Chipotlanes last year, adding the new reader-thru capacities of 100 recently open restaurants and other upgrades. And they intend to continue on the same trajectory this year.
In 2021, chain plans to open up to 200 new restaurants, 70% of which will have chipotlanes. The front order car tracks are easily traceable back to the success of Chipotle. Last year, the places that led them 10% more revenue than those who do not have it.
Although we do not know yet which chipotle domains targets the expansion, the chain announced last year, it seeks to grow at onceurban and suburbs. Chipotlanes are currently present in more than 30 states, and it is probable chipotle to present them to other states that house their 2,700+ restaurants.
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