Good Lifestyle

If you do not live in Texas, you may not have heard of the Crêperie and Café Sweet Paris. The Hip-Casual Quick Articulation currently has ten locations in the STAR STAR state, and one in Mexico, but experts say that society is about to develop well beyond that.

Publication of the industryQSR magazine recently released their prestigiousList 40/40 This includes the hottest fast occasional start-ups with less than 40 locations, highlighting Sweet Paris as a brand that will soon be brought to the masses via a franchise because of their success with the eleven existing sites. (In touch:McDonald's makes these 8 major upgrades.)

To be included in the annual list, several success indicators are taken into account, including the performance of the brand and the innovation of menus, among others. In addition, this year's list includes concepts that have not only survived the pandemic, but have flourished and focused on the torch of innovation in the industry.

Sweet Paris certainly offers on the Innovation menu: it served traditional French pancakes in sweet and salty versions along with waffles, salads, paninis, soups, milkshakes, frozen mimosas, hot expressions and even Naked drinks. Another positive on the chain? It is open all day and, in some places, well in the night.

When Allison and Ivan Chavez founded the Houston chain in 2012, they aim to "revive the art of eating pancakes". Their paid vision: their pancakes are extremely popular and have almost no competition.

"It is rare that you see an emerging restaurant concept that has virtually a category to itself and with a seemingly infinite white space, but Sweet Paris is that kind of concept," said Sam Ochd, editorial director of the media of the media Food, publisherQSR.

Another key factor and its team plan, during the compilation of the 40/40 list? BUZZICAL. GlanceInstagram account Sweet Paris' Instagram, which has only less than 25,000 followers, and you will see an aesthetic that forces well to attract a younger and tastier audience. Follow them now and, in a few years, you can be that person who knew Sweet Paris "before being cool."

For more information about flourishing chains during the pandemic, checkThese fast food chains open hundreds of locations this year. And do not forget toSubscribe to our newsletterTo get the latest news from the restaurant delivered directly to your inbox.