Burger King offers free children's meal in the coronavirus
The Fast Food Chain will give two children free meals with the orders made on their application.
Burger King offers free meals for children through the month of April in response to thecoronavirus epidemic.
In a press release, the CEO of Burger KingJose CIL announced that the fast food chain would give both children with free meals takeout or delivery performed via the Burger King application. The offer must begin in 22 or 23 March, and will continue in April.
Burger King joined a series ofFast food chain Who answered the coronavirus pandemic, which radically changed the way we are all living beings. From the White House publishedguidelines earlier this week recommended that citizens avoid bars, restaurants and food courts, restaurants and corporate professionals have struggled with the immediate lack of business.
Burger King has finished dining room service, but take delivery and continued. Burger King announced their reaction to Coronavirus on Twitter:
While free food for children is a great offer, Burger King also becomes a great value marketing value. It is difficult to measure the value in the positive press that it has engendered, but there is a real and measurable value to encourage downloads of their enterprise applications.
Meaning: Two children's meal cost about $ 10, but the lifetime marketing value for application downloads is probably much larger for Burger King's marketing efforts.
The encouragement of free downloads by children a Poltron marketing stratagème meal? Not really, although skeptics can consider using coronavirus to drive business like a cynical game. But the title is that Burger King gives free food for children, and downloading their application seems a small price to get them.
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