Good Lifestyle

McDonalds first herbal burger is one of the new menu items in the chainannounced for 2021. And it seems that the deployment of McPlant has already started in some international markets.

According toThe edgeThe McPlant hamburger is now on the menus in Denmark and Sweden. The meatless hamburger will be available until mid-March in Sweden and Denmark in mid-April. After that, the company will evaluate the sales and customer response before introducing the new menu item in other countries or to cancel purely and simply, waiting for negative comments. (In touch:Seclings restaurants Saddest in your state.)

McPlant is the final product of severalHerbal tests The chain had been led in recent years.

"As we have worked better understanding customers' demand, some markets around the world have tested herbal products, Ian Borden, President of the international markets for McDonald, said during aInvestor presentation last year. "Informed by the lessons learned, we have created a delicious hamburger that will be the first menu option in a herbal platform that we call McPlant. »

McDonald was initiallybe reluctant to announce The origin of its plant-based meat cakes, but it was soon revealed they were created in collaboration with beyond meat. This means that the McPlant hamburger is probably made using the tried and true formula mainlyPea and rice proteins.

As for when the McPlant will be available for American consumers, who remains to be seen, and is of course dependent on the success of these European pilot programs.

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