Organic doritos could come to whole foods

Completely natural and organic doritos free from artificial dyes, ingredients and preservatives? Yes please!


It is not often that you read "bio" and "doritos" in the same sentence, but popular junk food gets a good metamorphosis thanks to the new frito-lay linesnacks called "simply". The simplified line includes cleaner versions of fried-laying snacks, including cheetos, friets and entirely natural ruffles, as well as doritos and biological tostitos. Unlike their traditional counterparts, simple snacks do not have flavors or artificial colors and are made with biological ingredients.

Frito Lay, who is a division of Pepsico Inc., hoped that this new line of snack can help the company spill and find their way in natural food stores; namely whole foods. The new simple snacks meet all the requirements for sale in whole foods, according to Pepsico Executive Jonathan McIntyre, according toBloomberg. The expansion of their food offers is one of the5 reasons why Amazon buys whole food changes everything.

After the acquisition of Amazon's high-end grocery store, analysts say they are probably entire foods will begin to carry more products from large food companies, as long as they still match their ingredient criteria. "The smallest brands can simply not follow Amazon's expenses and speed," said Sanford C. Bernstein & Co. Analyst Ali Dibadj. "We hope that integer foods carry more brands."

Buyers of whole food have already seen changes influenced by Amazon since the contract completed on August 28th. A heap ofGrocery items went on sale, including biological bananas, biological brown eggs, organic lawyers and chopped beef. The other benefits of acquisition include Amazon Premium Members with access to special entire food reductions and the grocery store's private label, 365, being sold on Amazon.com.

Doritos: Traditional vs. Biological

regular versus organic doritos

Compare ingredients


Regular Doritos

Corn, vegetable oil (sunflower, canola and / or corn oil), maltodextrin (corn), salt, cheese cheddar (milk, cheese crops, salt, enzymes), lactoseum, monosodium glutamate, buttermilk, romano cheese (milk coin skimmed cow, cheese crops, salt, enzymes), lactose protein concentrate, onion powder, corn flour, natural and artificial flavor, dextrose, tomato powder, lactose, spices, artificial color (including yellow 6 , 5 and red yellow 40), lactic acid, citric acid, sugar, garlic powder, skim milk, red and green pepper powder, disodium inosinate and disodium guanylate

Biological doritos simply

Organic corn, bio-pressed sunflower oil, organic cheddar cheese (milk, cheese crops, salt, enzymes), maltodextrin (corn), sea salt, biological sweet cream buttermure, organic tomato powder, natural flavors, natural flavors, Organic onion powder, Romano organic cheese (cow's milk, cheese crops, salt, enzymes), organic butter (cream, salt), organic skimmed milk, biological spices, citric acid, biological garlic powder, organic cream and Lactic acid

In addition to all the ingredients of the new Doritos, the new Doritos being biological, the new chips are missing some Sketchy additives of the original version. Traditional doritos are manufactured with MSG, an additive that has been linked to an increase in appetite and weight gain.

The old doritos are also made with artificial dyes, including yellow 6, yellow 5 and red 40. These dyes have been linked to the disorder of attention (add) in children. Organic doritos, on the other hand, are instead of a mixture of organic spices and lack the orange hue of classic doritos - after all, the flavor of the biological version is white cheddar instead of the nacho cheese . And although this is listed in the Ingredient panel, traditional doritos are also made with sugar, which lacks organic doritos.

Compare nutrition profiles


Regular Doritos

By 1 oz (about 11 chips): 140 calories, 8 g of grease (1 g saturated grease), 210 mg of sodium, 16 g carbohydrates (1 g of fiber, 0 g sugar), 2 g protein

Biological doritos simply

By 1 oz (about 11 chips): 150 calories, 8 g of grease (1 g saturated), 170 mg of sodium, 17 g of carbohydrates (1 g of fiber, 0 g sugar), 2 g protein protein

Nutritional information is quite similar for both types of Doritos, serving-serve. In fact, organic chips have a few more calories and another gram of carbohydrates. But they have less sodium, thanks to the omission of the MSG.

It's not just Doritos; The ingredients of Simply Snack Line are cleaner than their classic counterparts, but nutritional information is about the same from before.

But if customers seek to rid their artificial dye regimes, ingredients and preservatives, then the Frito Lay line could be a good option. No word if whole food will start transporting the line at any time - Amazon and whole foods have not yet comments on the idea, but the new Ingredient panel is a good start in the right direction.


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