Kate Hudson launches new gluten free vodka

The actress and co-founder Fabletics broaden his commercial empire.


Kate Hudson. She is an accomplished actor, a best-selling author, a lifestyle guru, a fashion designer and, from this week, an executive of the alcohol company?

It's true. In aInstagram position, theAlmost known Star agitated and shotThe spirits biz Announcing that she launched a new brand, calledKing Saint-Vodka.

https://www.instagram.com/p/b42vziwj8aj/

"After a particularly long day, I decided to welcome an impromptu cocktail with my nearest friends," she wrote. "While I'm ready to prepare a lot of dirty vodka martinis, I interviewed my bar, but I was not happy to 100% of my options. Then I wondered," Does I ask One of these vodkas founded by women? "I did some research. They were not. So I decided to do my own as I like it!"

Hudson is not the first a-list to put his star power behind a trademark. (George Clooney founded Casamigos Tequila, Ryan Reynolds owns Gin Aviation, and everyone in Hollywood seems to have a wine label.) But it is certainly the first to launch an alcohol brand with a brief supposedly healthy . King St. Vodka is marketed as gluten free. And unlike, say, Svedka or Smirnoff, it is done with pH balanced alkaline water and produced in small batches to a distillery of Santa Barbara.

King Saint-Vodka-Which Hudson has named after the street in Manhattan where she used to live - is only the last addition to her portfolio of major healthy brands. In 2013, she made her debutFabletic, a brilliant "ATHLEXURE" subscription service withMore than a million members. She also has twoNew York TimesBESTSELLING Books under its belt: 2016Happy enough: healthy ways to love your body and 2017Quite fun: create and celebrate a life of tradition.

A launch date has not yet been announced, but King Saint-Vodka will first be available in California before developing in Connecticut, Massachusetts, New Jersey, New York and Rhode Island. The best news for Vodka drinkers is perhaps the price. King Saint-Vodka will be priced at $ 24.99 for a 750 ml bottle. (For comparison, a gray goose bottle of the same sizecomes for $ 32.99.)

"The creative side of me thought it would be a fun challenge to develop a vodka for my palace and in a beautiful package that I would like to have on my bar and share with friends," said HudsonIn a press release. "The businessman in me is now looking forward to building a brand in an entirely new industry." And read on owners more than a-list, meet them10 celebrities with food or drinks.

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