Report: US wine sales decreased for the first time in 25 years
But that does not mean that we drink less alcohol.
The "Summer of White Claw"Is over for a long time, but the world is still angry with the ramifications. And a main target is such an old drink as the time itself:wine.
Yes, according to anew report Through the IWSR Beverage Market Analysis, wine sales in the United States has declined for the first time since 1994 - and can be directly correlated at the recent Seltzers Hard mount, like Vray White Claw and Bon & Viv.
RELATED: Report: 55% of Americans Dure Seltzer at least once a week
Through CIAD data, wine sales in 2019 fell by about 0.9% year over the year, which may seem marginal. But when you zoom out and watch the big picture, the fact that wine sales have increased for two and a half-decades before this point - it's a point of data to note.
And it's not like the Americans drink less. In fact, according to the report, the categories of beverages through the Council have seen major increases between 2018 and 2019.Mezcal Sales jumped 40%. Japanese whiskey increased by 23.1%, thanks tomouth word with mouth Reviews For brands like Iwai and Yamazaki. And the vodka remains a perennial American favorite: Tito's hand vodkaalone has experienced a 20% picture in sales.
But the great history is the meteorological climb of drinking drinks (RTD), a category that reached 50% 50% in 2019. In general, RTD beverages include pre-manufactured alcoholic beverages, pre-mixed, and usually served in cans. Some RTD drinks arecocktails: Gin-and-Tonics, Margaritas, Vodka Sodas, and the like. For the most part, however, the category is directed by hard selectors. In fact, according toAnother recent IWSR report, more than half of the Americans soak things at least once a week.
In 2020, Wednesdays of wine could become a thing of the past. But really Thursday? SELTZER Sunday? Even Wednesdays of the white claw? Down Up, people.
