The only food that people can not stop buying in the grocery store
Sales have risen since last year and the reasoning behind that makes sense.
Even if someThe restaurants open their doors Through the country, it seems that people always have considerable interest in cooking at home. Well, somehow. While customers continue to make food on the food at thegrocery store during thecoronavirus pandemicIt seems that there is a type of popular grocery that customers are strongly interested in purchasing, and it's frozen food products.
In recent weeks, sales of frozen dishes have exploded in relation to sales from year to year. According to Nielsen Data, a 40.2% increase in sales from thefrozen food alleys of the grocery store. Nielsen focused on 11 weeks of sales ending May 16, 2020, see SkyRocket sales at $ 15.5 billion. In April alone, frozen food sales increased by 195% compared to the previous year.
Since the world isWant more comfortable foods In quarantine, it is logical that people store their freezers with their favorite nostalgic television dinners. Frozen foods last longer, which allows you to store food for weeks at a time.
While the intention of buying more frozen food is to store longer,Buy frozen foods could be a beneficiary means of getting more animal protein products during thescarcity of meat. With manyClosed meat processing companies coronavirus epidemics and thePrices of soar meat, customers have been left to find other thingsprotein alternatives Instead of coping with high prices of meat. Unless, of course, there are some frozen dinners with proteins that remain the same price for the moment.
The rise in frozen food prices can also be due to the growing interest of the consumer for home snack. According toThe Washington PostThe main processed food companies find an increase in sales during the pandemic, showing the tendency of America to want snack for a time so difficult. This includes many snacks in the alley of frozen food, such as a mini pizza bites, frozen waffles, chicken wings and much more.
Finally, with the right summer at the corner of the street, it is likely that people want to spend less time cooking inside. This means simple frozen meals easily browsed in the oven or microwave can be a round-trip cooking method.
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