Good Lifestyle

Your favoritecoffee chain Perhaps closing your showcase closest to you during the next year and a half, but not because society is hurting. It is a movement to better adapt to the needs of consumers - and this has been in the work ofsome time.

Largely in response to the pandemic,Starbucks Makes an announcement today that the company will close up to 400 locations over the next 18 months. Instead of these traditional cafes, Starbucks will open pickup locations designed for take-away commands.

According toRestaurant Business, The news were revealed in a letter to "all Starbucks stakeholders" where CEO Kevin Johnson states that he envisages all major metropolitan area in the United States, with a mix of cafes and magnificent stores only. Incention to remodele is to give customers more options when choosing a coffee drink to-go orbreakfast sandwich Without overcrowding, the store, which was a problem long before the pandemic did not even start.

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How many times have you marked by a Starbucks and decided to skip your morning coffee order because the line was too long inside? The clutter that inevitably occurs in this chain (and at different times throughout the day) has swiveled to be a bad service for the company's daily traffic to pose a potential health risk.

"Starbucks pickup stores will offer more attention points to better serve customers" on GO "while reducing the crowd in our cafes, thereby improving the" Sit-and-Stay "experience for third place opportunities. "Johnson said in the letter.

The need for these pick-up stores outweighs the novelty with which it is assured in a traditional cafe and that recent sales data are revealing. Even with 95% of open Starbucks, more than 90% of sales come from orders over via Drive-Thru or via online application.

Interestingly, the new model was already in the work. However, Johnson had originally planned to take place over three to five years. The pandemic has simply accelerated the plan.