Good Lifestyle

Chances are, yourThe habits of food and drinks have changed A little over the past year. Maybe your morningStarbucks Latte has been replaced by aCup of coffee of the House. You areprobably eat less and try someNew recipes In your own kitchen. But it seems that we all stuck to the only habit of consuming unchanged by the pandemic: drink coke.

According to the results of aCOVID study with brand intimacy Leaded by the Marketing Agency of the City of New YorkMlmThe first feeling that consumers are looking for in a drink during these uncertain times are indulgence and Coca-Cola anticipates that abundant. (In touch:Grocery shortages to wait in 2021, according to experts.)

An investigation of 3,000 Americans examining how people concern different brands ranked Coca-Cola as mark 1 in the range of drinks. The questionnaire asked consumers to sort the marks based on the relationship between them who feel them, to evaluate brands based on different positive attributes, in order to think about how their feelings about the brand changed during the pandemic. etc.

It turns out that, while the indulgence is by far the highest quality we are looking for in our beverage choices right now, nostalgia and fulfillment are also very important for us. While Coke was the most beloved brand, the number two and three-digit choices were a little more surprising-Jack Daniel and the Dew Mountain respectively. You may not think about the dew of the mountain as a particularly directive drink, but the data spoke.

The survey also showed that beverages appear to have less loyalty of the global brand than other categories such as fast food or retail, being loyalty to specific brands being more important in men than women.

Of course, it should be recalled that just because you feel an emotional connection to a drink, it does not mean that you should always choose for that. The risks of drinking too much jack areQuite obviousand coke was considered as the most indulgent because it is simply a great deal of moderation, with considerable health risks associated withDaily consumption.

If you are looking for drinks that will make you feel good at the moment and at the bottom of the line, you may want to choose one of these experts.6 Best New Drinks to try in mind and corporal advantages. And do not forget toSubscribe to our newsletterTo get the latest news from the restaurant delivered directly to your inbox.