Good Lifestyle

Chobani, the yoghurt of the largest companies in the world, bet big on non-dairy.

Traditionally known for its robust offeringsYogurt, Chobani has just released a new line called Chobani Oats. In a departure names of traditional products, the company does not use the words "milk" or "yogurt" in the mark of the oat-based deals as there are no dairy products. So the products have less standardized names. .

• First, there is theoat drinkWhich is primarily oat milk by a different name. It is available in four flavors: wool, vanilla, chocolate and plain creamy.
• There is also thebouquet oatsA yogurt substitute yogurt-it-it-it-yogurt that comes in four flavors: vanilla strawberry, pomegranate blueberry, peach mandarin and vanilla.
• Finally, there is theMix oatmeal with crunch, A product that is no different from Flip Chobani (yogurt cups that come with a side packet of nuts or dried fruits, which you can then "return" in yogurt, for effortless perfume). They are available in three flavors: crunch granola strawberry, crunch the coconut peach and almond crumble Blueberry.

"We do not promote our oats [products] for dairy denigration", Peter McGuinness, President of Chobani saidIn a press release, Before adding that they will not use "yoghurt" or "milk" to describe the herbal products, to avoid confusion. "We strongly believe in dairy."

However, this is not the first time that Chobani has milk in its products. Earlier this year,Chobani published a range of herbal productsalso, which included drinks non-dairy milk non herbal and yoghurt.

In recent years, thenon-dairy market exploded and the last launch of Chobani is trying to follow trends. Bills and non dairy products products made of rice, oats, almonds, cashews, coconut and even macadamia nuts are all entering the cow milk market had long-term - and it also proves profitable. In August,Strong reported These dairy alternative herbal posted better returns than 6% as dairy products. And just last Tuesday, Dean Foods, the largest dairy producer in the US,officially bankrupt. So it makes sense to see a dairy-Advanced also create a brand foray into non-dairy offerings.

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"This is an exciting time for the company," said McGuinness, after explaining that the great project Chobani do not end with oats. The company also introduced a barista beverage mix oats (especially for coffee drinks with steam), an all-natural dairy cream (available in flavors likecaramel andvanilla), And sticking to their roots - Greek yogurt with oatmeal.

These new oat products hit the aisles of the grocery store-this month. And for more ways to reduce the dairy in your daily life, see 22 expert advice and swaps to eat less dairy.