Grubhub pursued for 150.000 restaurants usurpation of identity

The delivery platform is being continued for added restaurants to its application without its consent.


Grubhub is continued for allegedly registering 150,000 restaurants on its popular delivery platform without its consent. In theContinuation of class action Prospected in a federal court This week, the company is also accused of using "unrecorded" tactics to hide the identity of the drivers who come for the unverified restaurant orders.

Two restaurants filed the federal prosecution on behalf of tens of thousands of others whose names and logos that he says had been added to the GrubHub platform without authorization. Although the practice wasProhibited in California last monthIt is still widely used by several third-party delivery companies to break the competition. (In touch:9 restaurant chains that have closed hundreds of locations this summer.)

Companies accused Grubhub of violation of federal trademarks, as well as cannibalizing their online presence. Although they had no surveillance of the delivery process, the restaurants would have been blamed for problems with the orders of Grubhub, they did not even know they were filled.

"Consumers naturally blame the restaurants, they think associated with Grubhub to provide them with a specific, reliable and timely service, reads that the trial. "The final result for restaurants is significant damage for their hard-earned reputation, a loss of control over their customer restoration experiences, loss of control over their online presence and a reduction in the demand of consumers of their services. . "

So, how is it even possible for grubhub to take an order from a restaurant to be delivered without the acquaintance of the establishment? Depending on the pursuit, GrubHub loaded drivers to "act as if they were a dinner" pick up a command. In addition, drivers have been treated as third-party pieces that were not only charged with delivering orders to customers, but also determine how to place them in the first place.

"The order does not go directly to the restaurant. It goes instead of a grubhub driver, which must first understand how to contact the restaurant and place the order," adds the trial. "Sometimes it is possible to place orders with the restaurant by phone, but other times, the restaurant will only accept orders in person. Additional measures often lead to errors in customer orders and the restaurant will not often receive the order. "

The two restaurants that have tabled the prosecution on behalf of thousands of others - the farmer's wife in Sébastopol, California and the Antonia Restaurant in Hillsborough, the CN-alleged practice went beyond enlargement innocently the basis of searchable data from the platform with non-partner restaurants, which is how the GRUBHUB MATT MALONY CEO apparentlythe presented on last October. According to the complainants, the delivery platform hurts their business by listing non-existent menu items and erroneous prices. Sometimes they even listed the restaurants that do not offer take away.

The pursuit asks GrubHub to end its practice of adding non-partner restaurants, paying damages and "returning to its poorly acquired gains".

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Categories: Restaurants
Tags: News / Restaurants
By: yura
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